The Difference Between Asset Management & Property Management

Property management is a company hired to handle all of the day-to-day operations and responsibilities of a residential or commercial property, including upkeep, maintenance, tenant screening, and rent collection.

Asset Management is the company that handles the development, business aspects, and management of a portfolio of properties.

Asset Management vs Property Management

The Approach

When approaching each role, there is no right or wrong approach. If your project is small, property management may be the better fit. However, if you have a large development involving many different properties, an asset management company may assist you with all aspects of the project. It also depends on what you are looking for. If you require a full-service property management company, then whatever approach that you choose may work for you.

Working with an Agent

As an owner, you will want to find an agent that will assist in finding good tenants and keep the overall rent collection process organized. An asset management company may also be able to provide an experienced associate with experience in the property management field. While working with an experienced letting agent, they may be able to assist you in finding suitable tenants and help guide you on other steps of the process, such as designating your space for specific activities. It all depends on your goals and expectations.

Getting the Tenants

As an owner, you should be aware that when it comes to the tenant screening process, the asset management company can hire a company to do an intensive background search on each applicant. They can then choose which applicants they want to pursue and present them to you for approval. Some may even present multiple offers at a time to have you review them and choose the best candidates. It will provide you with crucial information about each applicant.

Managing Your Buildings

For those looking for a full-service property management company, we can provide you with an experienced person who will take the necessary steps to meet your goals. They may also be able to assist you with the setup of your company and property management system. An asset management company will approach this from a business perspective and provide you with the necessary tools to manage your property development.

Operating Costs

If you are considering a property management company, then one thing that gets considered is the cost of managing your property. A property management company will have the tools and experience to manage your building with the main objective of owning it, not selling it. Asset management companies focus on long term, strategic goals with the intention on maximizing return on investment.

Communication

A full-service property management company has to be open and available to the tenants twenty-four hours a day, seven days a week. They will require many different types of people working in their offices. An asset management company typically does not get involved with day to day or tenants within the portfolio.

Investment

Asset management companies will normally be investing in one or more of the following: office buildings, apartment complexes, shopping centres, apartment complexes and shopping centres. Property management companies will mainly focus on apartment buildings.

Checklist

If you are looking for an asset management company, research their financial performance for their clients. Property management companies focus on the day-to-day operations of a property, research their current properties and track record with tenants and building management.

The Managers

An asset manager is concerned with managing assets, while a property manager is concerned with managing properties. Asset managers are specifically tasked with managing capital, developing strategies for the growth of that capital, managing risk associated with capital investments, and implementing a plan for the distribution of returns to achieve the highest possible return on investment.

Whilst a lot of property owners decide to manage their own blocks and buildings in the beginning, most eventually opt to hire a property manager to deal with day to day operations that come with owning a residential property.

 

Related Articles

 

We’ve had a great experience with the Horizon team, our questions have been answered straight away and work has been completed to a high standard. I would definitely recommend to anyone looking for a new building management team as we were.
Bolton Hackett
Katie & Chris are pros. They’ve sorted all our problems immediately. They are very nice people to deal with. Highly recommend.
Rosie Moss
A really great company. Our previous Block Managers were providing a poor service and were expensive. Within a short period Horizon Management have turned the Block around at a considerably cheaper price. Highly recommended!
Marc Willton
I rarely write reviews but felt compelled to write this.
The team at Horizon management is just fantastic, 100% on top of everything, hard-working and always there when I need them or have a question.
Cannot recommended them highly enough..????
Ben Holmes
Great communicators, timely, efficient and great to work with. I would 100% recommend working with this company.
Adam Smith
The whole team has always been extremely helpful and responsive when dealing with any issues we have come across in any blocks they manage. A massive thank you to the continued hard work from Lisa and the whole team!
Leef Properties
Excellent company, very conscientious and on the ball. The team are great and cannot do enough for you. Always contactable and helpful in every way. Highly recommended!
Lisa Calvert
Great guys to work with everything was smooth highly recommend
Martin Attride
Excellent Service, the team is friendly & reliable. Pleasure to work with.
Kris Maple
My experience with Horizon Management has been great, pity they are no longer managing another apartment I own.
Jie Shen
Very professional, friendly and hard working team. I would highly recommend their services.
L P
Very recommended. Horizon team is very helpful. Working with them is a pleasure. ????????
Piotr Uczkuronis
I have really enjoyed working with Horizon Management. Their work ethic and blocks are first class.
Peter Cox
A truly exceptional and professional service.
Attention to detail and level of competency are unsurpassed. Really recommend ????
Piotr Uczkuronis
Great company to work with, we’d highly recommend working with them! The team including Chris and Katie have been an absolute pleasure to deal with!
AJ Richmond
I have been dealing with Horizon for over 2 years now in a maintenance capacity. Throughout the years their responsiveness to their customers has been top notch.

This shows most when we (my maintenance business) are late or cannot make it to an appointment at one of their sites. The team are straight on the case, they always have a backup option.

It shows clearly that their customers investment is their top priority.

I can not recommend this friendly bunch highly enough! Well done.
Michael Bishop
Excellent company and team, couldnt recommend them enough.
Chris Whitlock
Fantastic company with huge importance on customer service.
Every question gets answered and they are thoroughly professional.
Neil Smith
Horizon only took over my block a few months before I sold up so I only have limited experience but it was all positive. Very helpful, professional people.
Jimmy L
An absolute dream to work with.
They make everything simple, easy and straight forward.
Very easy to talk to and nothing is to much trouble.
5 stars isn’t enough!
Thanks Chris and the team!!
????????????????????????
Neil Smith
Couldn’t fault them - since they’ve stepped in the service is so much better ????????
Steph Hitchman
Brilliant company to work with, really responsive and can’t do enough to help!
Ellen Cantrill
Great company, whole team has always been helpful and responsive when dealing with any issues we have come across .A massive thank you! Absolutely satisfied and highly recommended .
Andrea
We've used several management companies over the years to look after our apartment block , Horizon were recommended to us and we would not hesitate to recommend them to others
First class service from the whole team
Brian
I'm extremely impressed with Horizon Management. Their team is professional, attentive, and efficient. They've significantly improved the maintenance of our property and are always responsive to our needs. Their dedication to customer satisfaction is outstanding. Highly recommend for reliable and exceptional block management services.
Piotr
Excellent service from the team at Horizon! A pleasure to work with.
Kris Maple
Always reassuring to deal with a company who answer the phone and are helpful and friendly. Horizon look after my apartment building and have helped turn it around since the previous agents seemed to have given up!
Victoria
Really good company to deal with, very professional. It is so rare to find someone good in this industry. Highly recommended.
James Fawcett
Great company to work with, we’d highly recommend working with them! The team including Chris and Katie have been an absolute pleasure to deal with!
Ashley Richmond
As always, the service from Horizon Management is clear, helpful, friendly and efficient. Katie and the team patiently explained everything to us and I have complete confidence that our legal matters will be completed to our total satisfaction.
Rob Zak
A first class team!!! Always very helpful
Catherine Pickard
They’ve done a good job so far and easy to get hold of.
Mike Thomas
Horizon Management have been fantastic. Our previous management company were very unprofessional, not doing their job and hiking up their fees considerably every year.
Horizon Management have come in taken control from day one, are now charging a fair service charge, carrying out all the required duties and have been very transparent throughout. I would highly recommend!
Marc
To put some context in my review: Horizon manage a building where I own a flat and after years of mismanagement by the previous block managers, Centrick, Horizon took over the building with outstanding results. I find their approach to be extremely transparent, working hard to improve the building while not putting up costs unnecessarily. To me they are a breath of fresh air in an industry where its all to easy to exploit flat owners with lazy management.

I have absolutely no hesitation in recommending Horizon to anyone who wants a managing agent that actually works hard for leaseholders, freeholders and tenants.
Richard Ball

Accreditations

ARMA - Horizon Managment
RICS - Horizon Managment
British Safety Council - Horizon Managment
Client Money Protect - Horizon Managment
Cyber Essentials - Horizon Managment
ICO - Horizon Managment
The Property Institute - Horizon Managment
Property Redress Scheme - Horizon Managment
Redefining Leasehold Living

Speak to an expert at Horizon

Click here to contact one of our friendly team who will be happy to help